Marketing agency for UK tradespeople

You're brilliant at your trade. We make sure everyone knows it.

We overhaul the entire online presence of tradespeople and skilled businesses. Website, Google, socials, ads. So you stop losing work to competitors who aren't half as good as you.

Skilled electrician working on a commercial installation
Tradesperson at work on site
Est. 2026 · London
Electricians Plumbers HVAC Engineers Gas Engineers Fire & Security Painters & Decorators Locksmiths Roofers General Builders Cleaning Companies Scaffolders Pest Control Landscapers Drainage Carpenters Tilers Electricians Plumbers HVAC Engineers Gas Engineers Fire & Security Painters & Decorators Locksmiths Roofers General Builders Cleaning Companies Scaffolders Pest Control Landscapers Drainage Carpenters Tilers
10+
Years in property & FM
100s
Trade suppliers vetted
20+
Commercial sites managed
48h
Audit turnaround
The Problem

Your best marketing is word of mouth.
That's also your biggest risk.

01

Invisible on Google

When someone searches "electrician near me" or "commercial plumber London," you're nowhere. Your competitors are. They're getting the calls you should be getting.

02

Website working against you

No case studies. No accreditations visible. No clear pricing signals. Customers land on your site and can't tell if you're a serious operation or a side hustle.

03

Zero online proof

No reviews strategy. No project photos on social media. No content showing your expertise. Customers check you out online before they pick up the phone.

Construction site with scaffolding

"Referrals are great until they dry up. Then what?"

The question every tradesperson ignores until it's too late.
72% of customers check a tradesperson's website before calling
3 in 5 tradespeople have no Google Business profile set up
40% of leads go to competitors with a better online presence
Trade work detail Skilled tradesperson Professional equipment

"The work speaks for itself" only if people can find it.

We make sure they do.

Who We Work With

Every trade. One obsession.

If you work with your hands and your online presence doesn't match your skill level, we're for you.

Electrical

Domestic & commercial

🔧

Plumbing & Heating

Gas, water, drainage

❄️

HVAC & Refrigeration

Install & maintenance

🔥

Fire & Security

Alarms, CCTV, compliance

🏗️

General Building

Construction & refurb

🧹

Cleaning

Commercial & specialist

🏠

Roofing

Flat, pitched, repair

🔒

Locksmiths

Emergency & commercial

Why Rekraft
"We don't guess what customers and property managers want to see. We come from the industry. We know exactly what makes someone choose one tradesperson over another."
Rekraft is built by people from property management, not a generic marketing agency

Industry insiders

We've hired and managed hundreds of trade suppliers. We know what makes a business stand out and what gets them dropped.

AI-powered speed

We use cutting-edge AI tools to deliver in days what traditional agencies take weeks to produce. Better quality, faster turnaround, lower cost.

Trades-only focus

We don't work with restaurants, dentists, or e-commerce brands. Just tradespeople. Everything we build is purpose-made for your industry.

What People Say

Don't take our word for it. Take theirs.

"Most trade businesses I've worked with have shocking online presence. Rekraft actually understands what property managers look for before they pick up the phone."
Senior Facilities Manager Commercial Portfolio, London
"I've vetted hundreds of contractors. The ones who get repeat work always have professional branding and easy-to-find reviews. That's exactly what Rekraft builds."
Property Operations Director International FM Company
"Every sparky and plumber I know says the same thing. Great at the job, rubbish at marketing. About time someone built a service just for us."
Electrical Contractor 15 Years in the Trade
About

We're not a marketing agency that Googled
"what do plumbers need" last week.

We come from property management. We've spent years on the buying side of the trades industry, hiring and vetting hundreds of suppliers across commercial portfolios worldwide.

We've seen what wins contracts and what gets ignored. What makes a property manager pick up the phone, what gets a company shortlisted, and what makes them never call back.

Rekraft was built on a simple observation: the best tradespeople almost never have the best online presence. And the ones who do get the work. We exist to close that gap. Fast.

We use AI-powered tools to move at a speed traditional agencies can't match, and industry knowledge they'll never have.

Mark, Founder of Rekraft Agency

Mark

Founder

Over a decade in property and facilities management across global markets, most recently leading property operations across Europe. Manages hundreds of trade suppliers and multi-million pound budgets across international portfolios.

He's sat on the other side of the table from tradespeople thousands of times and built Rekraft to give them the unfair advantage they deserve.

Based

London, UK

Focus

Systems & efficiency

Services

Everything that's costing you work. Fixed.

A complete overhaul of your online presence, built by people who understand the trades.

Website Overhaul
A website that turns visitors into paying customers. Full copy rewrite, service pages, case studies, and mobile-first design built to convert
Google Business
Show up when customers search "your trade + near me." Profile optimised with photos, reviews, and Q&A so you're the obvious choice
Social Media
Build trust before they even call. Project photo templates, content calendar, and a posting strategy that takes 10 minutes a day
Google Ads
Get calls from people actively searching for your services right now. Targeted local campaigns with tracked results and real ROI
Competitor Audit
See exactly where you can overtake your local competition. Top 5 competitors analysed, gaps identified, action plan delivered
Local SEO
Dominate local search results in your area. Keywords, directories, and meta optimised specifically for your trade and location
How It Works

Four steps. Two weeks.
Completely transformed.

01

Free Audit

We tear apart your current online presence and show you exactly what's costing you work. No charge, no obligation.

02

Strategy

We build a custom plan based on your trade, your area, and your competition. You approve it before we start.

03

Build

We overhaul everything: website, Google, socials, content. Delivered in under two weeks.

04

Grow

Optional monthly retainer for ongoing content, ads, and optimisation. Cancel anytime.

From invisible to undeniable.

Our work does the talking.

Selected Work

Results that speak louder than promises.

Real businesses. Real transformations. Here's what it looks like when tradespeople get the online presence they deserve.

Case Study · Coming Soon
Your business could be here
We're building our first case studies right now. Want to be one of them? Get a free audit and see what we'd change.
Featured Project
Website Overhaul
Project launching soon
Full website rebuild for a London-based electrical contractor.
Coming Soon
Google & SEO
Project launching soon
Local SEO and Google Business transformation for a plumbing firm.
Coming Soon
Pricing

Honest pricing.
No lock-in contracts.

One-off projects to fix what's broken. Monthly retainers to keep growing.

Quick Start
£495
One-off project · delivered in 5 days
  • Google Business profile optimisation
  • Social media audit and setup
  • Competitor analysis (top 3 local)
  • Review generation strategy
  • Basic local directory listings
Get Started
MOST POPULAR
The Overhaul
£1,250
One-off project · delivered in 2 weeks
  • Everything in Quick Start
  • Complete website copy and structure overhaul
  • 30-day content calendar with templates
  • Full local SEO foundations
  • Competitor analysis expanded to top 5
  • Brand messaging guide
Book a Free Audit
The Full Works
£2,500
One-off project · delivered in 3 weeks
  • Everything in The Overhaul
  • Google Ads initial campaign setup
  • 90-day content calendar
  • Brand identity refresh (logo, colours, typography)
  • Video content strategy
  • Priority delivery
Book a Free Audit
Growth
£250/mo
Per month · cancel anytime
  • 3x social media posts per week
  • Monthly performance report
  • Ongoing SEO improvements
  • Review response management
  • Email support
Start Growing
MOST POPULAR
Growth Pro
£600/mo
Per month · cancel anytime
  • Everything in Growth
  • 5x social media posts per week
  • Google Ads management
  • Quarterly strategy refresh
  • 1x short-form video per month
  • Priority WhatsApp support
  • Dedicated account manager
Start Growing
Add-Ons

One-off services to round out your setup. Mix and match as needed.

Domain + Email Setup
£95
Custom domain, DNS config, and professional email (you@yourbusiness.co.uk) via Google Workspace
Website Hosting
£20/mo
Managed hosting with SSL, daily backups, and updates. Free for Growth and Growth Pro clients
Online Booking Setup
£125
Cal.com or Calendly configured and embedded on your website with services and reminders
CRM + Job Management
£250
ServiceM8, Tradify, or similar set up for your workflow. Quotes, invoices, and scheduling ready to go
Trade Directory Listings
£195
Profiles created and optimised on up to 5 platforms including Checkatrade, Bark, and MyBuilder
Brand Identity
£399
Logo, colour palette, typography, and brand guidelines. £999 when bundled with a full website overhaul
FAQ

Questions we get asked. A lot.

What trades do you work with?

We work with any skilled trade: plumbers, electricians, builders, roofers, painters, landscapers, joiners, tilers, and more. If you work with your hands and need more customers, we're built for you. We serve tradespeople across the UK and the EU.

Do I need a website already?

No. If you don't have a website, the Overhaul includes a full build from scratch. If you do have one, we'll rewrite and restructure it so it actually converts visitors into enquiries.

How quickly will I see results?

Some things move fast. Your Google Business profile and social media can start generating visibility within days. SEO, content, and ads typically take 1 to 3 months to compound into consistent leads. We set expectations honestly from day one.

How many revisions do I get?

Quick Start includes 5 revisions, The Overhaul includes 10, and The Full Works includes 15. We're not done until you're happy with the work.

Do I own everything you create?

Yes. Every piece of copy, every template, every asset we produce is 100% yours after payment. You'll never be held hostage by an agency that owns your content.

Is there a contract or lock-in on the monthly plans?

No long-term contracts. Monthly plans require just 14 days' notice to cancel. We'd rather keep you because the work speaks for itself.

What do I need to provide to get started?

Just book a kickoff call. We handle everything from there. If you have logos, photos of your work, or social logins you'd like us to use, great. If not, we'll work with what we've got.

How do you communicate during a project?

However works best for you. WhatsApp, email, phone calls, video calls. We're flexible and we reply fast. No chasing us for updates.

Can I upgrade my package later?

Absolutely. Start with Quick Start to get the foundations right, then upgrade to The Overhaul or The Full Works when you're ready. Many clients add a monthly plan after their one-off project is delivered.

How is Rekraft different from other marketing agencies?

We only work with tradespeople. Our founder comes from property management, not marketing, so we understand what makes decision-makers pick up the phone. We use AI-powered tools to move at a speed traditional agencies can't match, and industry knowledge they'll never have.

Get Started

Your skills deserve to
be seen. Let's make it happen.

We'll audit your website, Google profile, and social presence and show you exactly where the opportunities are. No cost. No hard sell. Just clarity.

Book Your Free Audit
Takes 2 minutes to book · Audit delivered within 48 hours · 5 spots per week