Marketing agency for UK tradespeople

You're brilliant at your trade. We make sure everyone knows it.

We overhaul the entire online presence of tradespeople and skilled businesses. Website, Google, socials, ads. So you stop losing work to competitors who aren't half as good as you.

Skilled electrician working on a commercial installation
Tradesperson at work on site
Est. 2026 · London
Electricians Plumbers HVAC Engineers Gas Engineers Fire & Security Painters & Decorators Locksmiths Roofers General Builders Cleaning Companies Scaffolders Pest Control Landscapers Drainage Carpenters Tilers Electricians Plumbers HVAC Engineers Gas Engineers Fire & Security Painters & Decorators Locksmiths Roofers General Builders Cleaning Companies Scaffolders Pest Control Landscapers Drainage Carpenters Tilers
10+
Years in property & FM
100s
Trade suppliers vetted
20+
Commercial sites managed
48h
Audit turnaround
The Problem

Your best marketing is word of mouth.
That's also your biggest risk.

01

Invisible on Google

When someone searches "electrician near me" or "commercial plumber London," you're nowhere. Your competitors are. They're getting the calls you should be getting.

02

Website working against you

No case studies. No accreditations visible. No clear pricing signals. Customers land on your site and can't tell if you're a serious operation or a side hustle.

03

Zero online proof

No reviews strategy. No project photos on social media. No content showing your expertise. Customers check you out online before they pick up the phone.

Construction site with scaffolding

"Referrals are great until they dry up. Then what?"

The question every tradesperson ignores until it's too late.
72% of customers check a tradesperson's website before calling
3 in 5 tradespeople have no Google Business profile set up
40% of leads go to competitors with a better online presence
Trade work detail Skilled tradesperson Professional equipment

"The work speaks for itself" only if people can find it.

We make sure they do.

Who We Work With

Every trade. One obsession.

If you work with your hands and your online presence doesn't match your skill level, we're for you.

Electrical

Domestic & commercial

🔧

Plumbing & Heating

Gas, water, drainage

❄️

HVAC & Refrigeration

Install & maintenance

🔥

Fire & Security

Alarms, CCTV, compliance

🏗️

General Building

Construction & refurb

🧹

Cleaning

Commercial & specialist

🏠

Roofing

Flat, pitched, repair

🔒

Locksmiths

Emergency & commercial

Why Rekraft
"We don't guess what customers and property managers want to see. We come from the industry. We know exactly what makes someone choose one tradesperson over another."
Rekraft is built by people from property management, not a generic marketing agency

Industry insiders

We've hired and managed hundreds of trade suppliers. We know what makes a business stand out and what gets them dropped.

AI-powered speed

We use cutting-edge AI tools to deliver in days what traditional agencies take weeks to produce. Better quality, faster turnaround, lower cost.

Trades-only focus

We don't work with restaurants, dentists, or e-commerce brands. Just tradespeople. Everything we build is purpose-made for your industry.

What People Say

Don't take our word for it. Take theirs.

"Most trade businesses I've worked with have shocking online presence. Rekraft actually understands what property managers look for before they pick up the phone."
Senior Facilities Manager Commercial Portfolio, London
"I've vetted hundreds of contractors. The ones who get repeat work always have professional branding and easy-to-find reviews. That's exactly what Rekraft builds."
Property Operations Director International FM Company
"Every sparky and plumber I know says the same thing. Great at the job, rubbish at marketing. About time someone built a service just for us."
Electrical Contractor 15 Years in the Trade
About

We're not a marketing agency that Googled
"what do plumbers need" last week.

We come from property management. We've spent years on the buying side of the trades industry, hiring and vetting hundreds of suppliers across commercial portfolios worldwide.

We've seen what wins contracts and what gets ignored. What makes a property manager pick up the phone, what gets a company shortlisted, and what makes them never call back.

Rekraft was built on a simple observation: the best tradespeople almost never have the best online presence. And the ones who do get the work. We exist to close that gap. Fast.

We use AI-powered tools to move at a speed traditional agencies can't match, and industry knowledge they'll never have.

Read the Playbook

Mark, Founder of Rekraft Agency

Mark

Founder

Over a decade in property and facilities management across global markets, most recently leading property operations across Europe. Manages hundreds of trade suppliers and multi-million pound budgets across international portfolios.

He's sat on the other side of the table from tradespeople thousands of times and built Rekraft to give them the unfair advantage they deserve.

Based

London, UK

Focus

Systems & efficiency

Services

Everything that's costing you work. Fixed.

A complete overhaul of your online presence, built by people who understand the trades.

How It Works

Four steps. Two weeks.
Completely transformed.

01

Diagnostic Call

A 45-minute call, no pitch. We dig into your numbers, your diary, and what's actually costing you work. You leave knowing whether we're the right fit.

02

Growth Plan

A paid 5-day deep-dive into your market and competitors. You own the plan no matter what. Fee credits back in full if we build together.

03

Build

Website, Google, socials, content. Delivered in 2–3 weeks. You see the work as it happens, not just at the end.

04

Grow

Optional monthly retainer for ongoing content, ads, and optimisation. 60-day check-in on the numbers. No lock-in.

From invisible to undeniable.

Our work does the talking.

Selected Work

Results that speak louder than promises.

Real businesses. Real transformations. Here's what it looks like when tradespeople get the online presence they deserve.

Pricing

Honest pricing.
No lock-in contracts.

One-off projects to fix what's broken. Monthly retainers to keep growing.

Growth Plan
£495
Paid roadmap · delivered in 5 working days
  • Deep-dive into your business, numbers, and market
  • Competitor teardown (top 3 local)
  • Review mining for real customer language
  • A 10-page plan you own, no matter what
  • Credited back in full if you proceed with any build below
Start with a Plan
MOST POPULAR
Fast Track Website
£3,500
One-off project · delivered in 2–3 weeks
  • 5-page high-performance site, built fast
  • Templated from our own design system
  • Fresh copy written for your trade
  • Google Business profile optimisation
  • Core tracking (Analytics, conversion, call tracking)
  • Launch-ready, no retainer required
Book a Diagnostic Call
The Overhaul
£1,250
One-off project · delivered in 2 weeks
  • Complete website copy and structure overhaul
  • 30-day content calendar with templates
  • Full local SEO foundations
  • Competitor analysis (top 5)
  • Brand messaging guide
  • Google Business + social audit + setup
Book a Diagnostic Call
The Full Works
£2,500
One-off project · delivered in 3 weeks
  • Everything in The Overhaul
  • Google Ads initial campaign setup
  • 90-day content calendar
  • Brand identity refresh (logo, colours, typography)
  • Video content strategy
  • Priority delivery
Book a Diagnostic Call
Growth
£250/mo
Per month · cancel anytime
  • 3x social media posts per week
  • Monthly performance report
  • Ongoing SEO improvements
  • Review response management
  • Email support
Start Growing
MOST POPULAR
Growth Pro
£600/mo
Per month · cancel anytime
  • Everything in Growth
  • 5x social media posts per week
  • Google Ads management
  • Quarterly strategy refresh
  • 1x short-form video per month
  • Priority WhatsApp support
  • Dedicated account manager
Start Growing
Add-Ons

One-off services to round out your setup. Mix and match as needed.

Domain + Email Setup
£95
Custom domain, DNS config, and professional email (you@yourbusiness.co.uk) via Google Workspace
Website Hosting
£20/mo
Managed hosting with SSL, daily backups, and updates. Free for Growth and Growth Pro clients
Online Booking Setup
£125
Cal.com or Calendly configured and embedded on your website with services and reminders
CRM + Job Management
£250
ServiceM8, Tradify, or similar set up for your workflow. Quotes, invoices, and scheduling ready to go
Trade Directory Listings
£195
Profiles created and optimised on up to 5 platforms including Checkatrade, Bark, and MyBuilder
Brand Identity
£399
Logo, colour palette, typography, and brand guidelines. £999 when bundled with a full website overhaul
FAQ

Questions we get asked. A lot.

What trades do you work with?

We work with any skilled trade: plumbers, electricians, builders, roofers, painters, landscapers, joiners, tilers, and more. If you work with your hands and need more customers, we're built for you. We serve tradespeople across the UK and the EU.

Do I need a website already?

No. If you don't have a website, the Overhaul includes a full build from scratch. If you do have one, we'll rewrite and restructure it so it actually converts visitors into enquiries.

How quickly will I see results?

Some things move fast. Your Google Business profile and social media can start generating visibility within days. SEO, content, and ads typically take 1 to 3 months to compound into consistent leads. We set expectations honestly from day one.

How many revisions do I get?

Two rounds of revisions per deliverable as standard. That's enough to get it right without dragging the project out for months. If something genuinely needs more work after that, we sort it — we don't ship you something you're unhappy with.

What's the Growth Plan and why is it paid?

The Growth Plan is a 5-day paid engagement (£495) where we do the proper homework: dig into your numbers, your competitors, your reviews, and your market. You get a 10-page plan you own outright. If you decide to work with us on the build, the £495 is credited back in full against your first invoice — so the planning effectively becomes free. If you don't, you keep the plan and we shake hands. No risk either way.

Do I own everything you create?

Yes. Every piece of copy, every template, every asset we produce is 100% yours after payment. You'll never be held hostage by an agency that owns your content.

Is there a contract or lock-in on the monthly plans?

No long-term contracts. Monthly plans require just 14 days' notice to cancel. We'd rather keep you because the work speaks for itself.

What do I need to provide to get started?

Just book a kickoff call. We handle everything from there. If you have logos, photos of your work, or social logins you'd like us to use, great. If not, we'll work with what we've got.

How do you communicate during a project?

However works best for you. WhatsApp, email, phone calls, video calls. We're flexible and we reply fast. No chasing us for updates.

Can I upgrade my package later?

Absolutely. Start with Quick Start to get the foundations right, then upgrade to The Overhaul or The Full Works when you're ready. Many clients add a monthly plan after their one-off project is delivered.

How is Rekraft different from other marketing agencies?

We only work with tradespeople. Our founder comes from property management, not marketing, so we understand what makes decision-makers pick up the phone. We use AI-powered tools to move at a speed traditional agencies can't match, and industry knowledge they'll never have.

Get Started

Your skills deserve to
be seen. Let's make it happen.

A 45-minute call where we walk through your website, Google profile, and social presence and show you exactly where the opportunities are. No cost. No hard sell. Just clarity.

Book Your Free Audit
Takes 2 minutes to book · Call booked within 48 hours · 5 spots per week